| Kindle Competition Heats up E-Book World |
| TechLink Blog | |||
| Monday, 23 February 2009 00:00 | |||
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When Amazon first released their Kindle e-book reader, many tech experts figured it would quickly go the way of the Edsel, or at least the N-Gage. To the surprise of many, the Kindle has been a hit, so much so that other tech companies have been scrambling for ways to compete in a field that Amazon suddenly found themselves alone in. Indigo Books, one of Canada’s largest booksellers, has developed Shortcovers, an easy to use program that can turn any mobile device, including Blackberries (also Canadian) and iPhones, into portable book readers. Shortcovers also looks to expand into the world of periodicals. You’ll soon be able to download the new issue of Time or the New York Times instead of just that tattered e-copy of War and Peace you keep reading. Shortcovers will soon be downloadable from the iTunes store and from the Chapters/Indigo website. Is your tech company thinking ahead and exploring new markets? If not, it may be time for a change and TechLink can help get you where you want to be. No other force in the world of placement, marketing and resume writing can help you transform your life quite like TechLink Resources can. You belong with a company that makes a splash now and then, not one that is simply all wet. With more and more people expressing interest in e-book portability, you can expect other big names to be hitting the reader market soon enough. Shortcovers could soon become a household name, but it remains to be seen if people will want to read for extended periods of time on such a small screen. As portable devices expand in size over the coming years, it is the companies that can anticipate new uses that will be truly successful.
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